Rushden bakery brings back retro flavours with new ‘Summer of 79’ menu inspired by the 1970s
Bakery 79 in John Clark Way, Rushden, is launching an all-new menu, harkening back to the past with a range of nostalgia-inspired flavours.
The new ‘Summer of 79’ menu is designed to be a ‘playful new collection inspired by the iconic foods, sweets and drinks that defined Britain in the late seventies’.
Such items include the likes of parma Violet doughnuts, cheese and pineapple baguettes, cherryade coolers and tropical pina colada mocktails.
Hemant Tandon, co-founder at Bakery79, said: “There’s something instantly nostalgic about flavours like parma violet, cheese and pineapple or cherryade – they remind people of family holidays, party food and trips to the sweet shop growing up.
“We wanted the Summer of 79 menu to capture that fun, carefree feeling and recreate those familiar favourites in a fresh and playful way for today’s customers.”
The menu, hoping to deliver tastes inspired by sweet-shop favourites and family holidays to classic lunch counter staples, also takes inspiration from some of Britain’s most iconic retro lunch favourites and party foods such as coronation chicken baguettes and Heinz sandwich filler baguettes.
Customers at the Rushden spot can also enjoy new grab-and-go dessert pots, including Fruit & Yoghurt and Fruit & Custard options, designed for easy summer snacking.
Throwback-inspired baguettes can be had for £4.25, lemonade options cost £2.50, and doughnuts will set you back £3.79 which, while reasonable, is a far cry from the 10p it would have cost in the late-70s.
Bakery79, a family-run business with 15 locations across the UK, replaced Greggs at the Rushden rest stop when it opened in March 2025.