Local accountants step up to champion inclusion at Aim High Festival

A leading Northamptonshire accountancy firm has stepped forward to ensure that every child and family can enjoy this year's Aim High Festival, after sponsoring the festival's dedicated SEND (Special Educational Needs and Disabilities) area in full.

Rushden-based Elsby & Co has donated the full cost of the SEND Zone at Aim High Festival 2026, allowing Ailsa's Aim to create a welcoming, inclusive space where children and young people with additional needs can enjoy the day in a calmer, more accessible environment. Elsby & Co is an award-winning regional accountancy firm based in Rushden, supporting businesses across Northamptonshire and beyond.

The Aim High Festival, taking place on Saturday 19th September in Higham Ferrers, is a completely free community festival organised by national charity Ailsa's Aim. The event has been designed to ensure that cost is never a barrier to families enjoying a fantastic day out together, with free entertainment, funfair rides, activities, wellbeing sessions and attractions for people of all ages.

The dedicated SEND area will provide a quieter, more relaxed environment for families who may find large festivals overwhelming. With sensory-friendly activities and additional support available, the space has been created to ensure that every family feels welcome and included.

Sara Whatley, CEO and Co-Founder of Ailsa's Aim, said: "Community events should be for everyone, and we're passionate about making Aim High as inclusive as possible. The generosity of Elsby & Co means that families of children with additional needs will have a dedicated space where they can enjoy the festival in a way that works for them.

"As a charity, we rely entirely on the generosity of local businesses, organisations and individuals. Without sponsors like Elsby, we simply couldn't provide so many free activities or ensure that accessibility remains at the heart of everything we do.

"We're incredibly grateful that they've chosen to invest in our community in such a meaningful way."

The festival is expected to attract thousands of visitors from across Northamptonshire and surrounding counties and will feature live entertainment, community groups, free children's activities, military re-enactments, wellbeing experiences, food vendors, local businesses and much more.

Elsby & Co's support reflects the firm's commitment to supporting the local communities in which it works. Based in Rushden, the company works with businesses across Northamptonshire while placing a strong emphasis on building long-term relationships and helping local organisations thrive.

Businesses interested in supporting Aim High Festival or future projects delivered by Ailsa's Aim are encouraged to get in touch.

For more information about Aim High Festival or Ailsa's Aim, visit www.ailsasaim.co.uk or email [email protected].