Here are the names of new shops people want to see open at Northamptonshire shopping destination Rushden Lakes after popular fashion retailer announces closure

A popular fashion brand has shut up shop at a Northamptonshire retail park, which has prompted readers to think what might be taking its place.

Monday, 18th January 2021, 4:56 pm

New Look was among the first wave of shops to open at the retail and leisure development, which has attracted millions of visitors since it first opened in summer 2017.

But bosses have confirmed the fashioner retailer, which sells clothes for women, men and teenagers, has closed its branch at the complex, prompting Northamptonshire Telegraph readers to suggest what they hope to see next.

It comes as a Rushden Lakes spokesman confirmed to this newspaper that “a great, new brand” is lined up for the former New Look unit, which they “are looking forward to announcing very soon”.

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Fashion and cosmetic stores are among the most wished for stores, which readers want to see at Rushden Lakes.

But a mystery still surrounds which shop it could be.

Many Northamptonshire Telegraph readers have appealed to bosses at the Lakes for cosmetic firm, Lush, to make an appearance with fashion store, Zara, coming a close second.

Sarah Barham said: “A Zara would be nice. I hope it’s replaced with another clothes retailer.”

Jackie Smith added: “Lush is so suited to the ethic of Rushden Lakes. It's all about the environment, vegan, charity and helping.”

Homeware stores, including Homesense and Lakeland, were also requested as worthy new additions for shoppers to peruse round when the retail park when it is safe to reopen after lockdown.

The closure of New Look follows on from confirmation that Two Seasons and Jigsaw were closing in September, and Jack Wills shutting up shop there in October.

A post on the Instagram page for New Look Rushden Lakes says: "Our store is permanently closed, but you can still shop your fave styles online at or once lockdown restrictions are lifted in our Wellingborough and Northampton stores."

It's been a tough year for retailers with many shops and restaurants having to close due to the Covid-19 restrictions.

But despite this, some new names have added to the line-up at Rushden Lakes in recent months, including The Works, Levi's, Regatta and Mooch.

There have also been some changes to the store which originally opened as House of Fraser.

The shop, one of the site's anchor stores, recently rebranded as Frasers and now includes new departments Flannels, Sports Direct, Game and USC for the first time.