THE Telegraph publishes its first edition as a weekly newspaper on Thursday, alongside an enhanced website and iPad app carrying breaking news from across the north of the county.
The first weekly Telegraph will be a bumper edition and is packed with the range of news, sport and entertainment that was delivered in the daily Telegraph. There are also some great new features and competitions as well as motors, property and the classifieds – all in one easy-to-read package.
Telegraph editor Neil Pickford said: “We’re delighted to introduce the weekly Telegraph with its fabulous new designs.
“We think it’s visually attractive and easy to read.
“Having the whole range of content now in one Thursday package offers everyone a great read and provides advertisers with access to a huge audience.
“These are really exciting times for the Telegraph and we hope readers and advertisers will enjoy what is a fantastic new product.”
The Telegraph iPad app will offer a premium digital service of each week’s complete printed paper plus a digital-only section containing up-to-the-minute coverage, exclusive content and videos. The digital print version allows users to zoom in and out of articles at will, creating a reading experience similar to holding the newsprint product.
The app will be free to download for an initial period and costs £3.99 per month thereafter.
Subscription deals will offer the iPad app free to readers who subscribe for particular periods of time and, similarly, iPad subscribers will be offered the newspaper free of charge.
A number of improvements have also been made to the website at www.northantstelegraph.co.uk – including better comment functionality and new displays for photographs.
Four other Johnston Press titles are also becoming weekly newspapers. They are the Peterborough Evening Telegraph, Northampton Chronicle & Echo, Halifax Courier and Scarborough Evening News.
Johnston Press chief executive Ashley Highfield said: “My ambition is for all of our titles to be more relevant in this digital age, not less relevant, and the relaunches will put us on the right path to engaging even more productively with our audiences.”