These are the personalities you should be following on social media.
Influencers are people who build a reputation for having knowledge or expertise on a particular topic. They have the power to influence decisions we make and this can be anything from purchasing products, shaping our views on certain subjects or even altering our lifestyle choices.
Some start out only with a desire to share their love for something online. Others do it to feel part of a community or support their small businesses so they can make a living.
We have scoured the internet for the most influential names in Northamptonshire to bring you a list of personalities you should follow on social media.
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Dan ‘The Diamond Minecart’ launched his gaming YouTube channel in 2012. He is best known for his Minecraft videos, which he films from his home in Wellingborough. He was ranked the highest paid YouTuber in Forbes magazine in 2017, earning a total of $16.5 million. Overall, Daniel has accumulated over 17 billion combined views on his channel.
It was very difficult to shortlist as there were many deserving people with dedicated audiences. Do you recognise any of these faces?
Formerly known as ‘Sprinkle Of Glitter’, Louise Pentland started blogging in 2009 when she worked as a receptionist in Fish Street. She has since amassed over two million subscribers on YouTube, penned five books and has featured in a range of publications from Digital Spy to Hello! Magazine. Louise blogs about lifestyle, beauty and motherhood
Hannah is a 27-year-old travel blogger and photographer based in Northamptonshire. She was named Travel influencer of the year in 2019 by the quarterly print, Blogosphere Magazine. Hannah started out in the travel industry by creating travel itineraries for a luxury African Safari company and now she manages social media accounts for multiple travel brands for a living.
Also known as 'Scarlet Slippers', Charlotte founded her blog in 2014 to share her love for beauty, fashion and travelling. She frequently posts about body positivity and fashion on her Instagram page and vlogs her daily life on her YouTube channel. She is currently studying forensic science at Lincoln University.
No.7 is Home is an Instagram account run by Mandy to document the renovation of her farmhouse in Northampton. Her home underwent a stunning transformation that attracted the attention of over 54,000 followers. She regularly shares home decor posts and, occasionally, her two dogs, Madge and Maude.
Katy is a DIY home and garden blogger, who has lived in her beautiful home in Northampton for 12 years. She lives with her husband, two sons, her springer Spaniel, cat and three hens. Her Amara award nominated blog consists of wreath tutorials, recipes as well as home and garden styling inspiration.
After amassing thousands of followers on Instagram with her cleaning and lifestyle stories, Crystal created a blog that consists of product reviews, recipes and posts about local businesses. She lives in a caravan with her husband in Northampton.
Formerly ‘Sarah In Wonderland’, Sarah kickstarted her blog in 2015 and her topics cover disability, beauty, fashion and lifestyle. She is a Scouser living in Northamptonshire with her boyfriend and her too cockapoo puppies. Sarah has always loved writing, particularly in the form of poetry or sinister short stories and her content has garnered over 15,000 followers on Instagram and 11,000 followers on Twitter.
Laura is a motherhood and parenting blogger, who shares posts talking about her experience of raising her two daughters, April and Enid. She reviews children’s products, shares parenting advice and blogs about family activities.
Sophie is a disabled first-time mum, who blogs about a range of topics from fashion to lifestyle to personal aspects of her life. As you will see from her Instagram, she is fond of bright colours and very stylish.
Terri’s love for content creation pushed her to study journalism and radio at university; she now works in product management. She regularly blogs about various lifestyle topics as well as fashion and travel. She is currently campaigning for a Northampton Lido or splash park venue.
Nicole is a Northamptonshire content creator & blogger, who is your guide to Northamptonshire's eats and navigations whilst supporting local independent businesses. She regularly posts about things to do in the county, her Northants Food Guides and places to go!
Salma is a Northamptonshire based photographer, who frequently posts recipes and makes homemade sugar-free vegan granola, which has featured on the BBC.
Emma is a digital creator and mother of two, who posts about family life, food and travel. Her content covers a range of local adventures, family days out and events as well as family holidays further afield. She has amassed almost 7,000 followers on Instagram.
Katie is a mental health, food and fitness writer, who covers a range of topics from recipes to product reviews and travel. She’s always up for trying new things and sharing her experiences as well as talking openly about her struggles with mental health.
Dave Askew set up ‘Northamptonshire Walks’ over seven years ago and have mapped out over 120 scenic walking routes across the county as well as almost 150 walks all over the UK and the world, including South Africa and Australia.. They have amassed nearly 4000 members on their private Facebook group as well as over 3000 followers on Twitter, with members of the public sharing pictures from the numbered walking routes.
Dec Northcott is a Northamptonshire foodie, who loves supporting small and local businesses. His love for food stemmed from when he spent the majority of his time helping out his single mum in the kitchen. He frequently shares reviews and cooking videos on his Instagram, which has accumulated nearly 2,000 followers.
This podcast was founded by Charles, Danny and Neil in September 2018 after they saw a gap in the market for a fan lead show about the Cobblers, the Northampton Town Football Club. Chessie Coleman was invited to join as a fourth presenter in the 2019/20 season. Together, the four lifelong fans of the Cobblers discuss the highs and lows faced by the football team from the fans’ perspective. Episodes are released every Tuesday.