Film fans have helped break another record as the town’s cinema records its highest grossing movie since opening.
March alone has seen the release of several high-performing, big screen adaptations and remakes of classics including Logan, Kong: Skull Island and Power Rangers at Corby’s Savoy cinema.
But it is the recent release of Beauty and the Beast that has set new records for the town centre attraction.
The live-action adaptation of the 1991 Disney classic has not only grossed more than £40 million in the UK and more than $424 million worldwide so far, but has also brought in more admissions for Savoy Corby in its opening weekend than any other film since it first opened.
These 6,000 admissions mean that Beauty and the Beast has performed so well in Corby that it has achieved nearly twice as much in admissions as Star Wars: The Force Awakens and Bridget Jones’s Baby combined.
Both of these had been the cinema’s highest grossing films of 2015 and 2016 respectively, in their opening weekends as well as overall.
And given the film’s success, cinema bosses are now hoping to use its popularity to give something back to the community.
Savoy Corby is organising a charity screening of Beauty and the Beast at 4.30pm tomorrow (Saturday) where all proceeds will be donated to Lakelands Hospice.
The event has been very well-received with the cinema currently expecting a sell-out on the current status of their website’s booking system for the showing.
With just over 10 free seats remaining, anyone who wants to book for the charity showing can go to the cinema’s website and then enjoy a timeless classic while supporting a good cause.
A spokesman for the cinema said: “It has always been part of the Savoy brand to invest in activities in aid of the local community.
“The cinema has been known to donate posters and stands to Lakelands Hospice, give away free tickets as raffle prizes to local schools and organisations, as well as their annual work alongside Northamptonshire charity The Voice That Makes A Difference in association with Disney, by putting on special screenings for blind and deaf children.”
Looking ahead to later this year, a number of future releases are expected to do well at the Corby cinema, including Spiderman: Homecoming, Pirates Of The Caribbean: Salazar’s Revenge, Alien: Covenant, Justice League and Star Wars VIII: The Last Jedi.