A Wellingborough-based charity has been selected as the charity of the year for a supermarket in the town.
Staff and customers at the Sainsbury’s store in Northampton Road will raise cash for Niamh’s Next Step during the next 12 months. Merchandise for the charity will also be on sale in the store.
The charity was founded to fight the rare children’s cancer neuroblastoma in memory of five-year-old Niamh Curry, of Wellingborough, who died from the illness in May last year.
It was selected as the store’s charity of the year following a nomination process by staff.
Debs Foley, PR ambassador for the store, said: “We will be raising money throughout the year.”
Niamh’s mum, Sam Curry said: “I am so delighted that we have got the support of such a big company, and I’m pleased that we’ll have a presence in the store. It’s the only place in Wellingborough that will be selling our merchandise.
“We are really pleased with the support that the charity has received. The only thing that scares me is that Niamh will be forgotten, but the fact that people are supporting us makes it easier.”
Niamh’s dad, Chris Curry, said: “The support from Sainsbury’s is incredible. For us to be such a new charity and the staff and colleagues have voted for us is absolutely fantastic.
“Hopefully we can work together to raise plenty of awareness and money for the charity.”
Mr and Mrs Curry plan to visit the Institute of Cancer Research soon, where they will meet leading neuroblastoma professor Andy Pearson to discuss potential opportunities for the charity to fund research into the illness.