A town’s football club says it wants to restore its place in the community as it offers local people and businesses the chance to become sponsors.
Off-the-field problems have dogged Kettering Town FC in recent years, but the club’s new regime says it wants to restore its local links.
Last month, Ritchie Jeune and the supporters’ trust completed their takeover of the club.
And with the Poppies moving back to the borough of Kettering – having played matches at Nene Park, Irthlingborough, and Steel Park, Corby, they will begin next season in Burton Latimer – bosses want individuals and companies to play a role in giving the team a fresh start.
Among the cut-price sponsorship offers are businesses being given the chance to advertise on perimeter boards for two seasons, at a cost of £800, and sponsoring a quarter of a page in the match programme for a full season at a cost of £200.
Neil Griffin, who was elected a vice-chairman of the club this week, said the idea was to get as many people in Kettering as possible involved with the club and help secure its future.
“It’s basically a rebirth of the club,” he said. “Some of the bad things that have happened you can’t put right – what I am trying to do is not live in the past.”
Mr Griffin said he was conscious the club had to rebuild relations with some former sponsors who might be wary of being too heavily involved with the club following its well-documented financial difficulties.
He added: “A lot of companies have been treated badly.
“It’s a case of not trying to rip people off. It’s starting as a blank piece of paper.
“I am willing to get anything sponsored but at a cost people can afford. If people have got £50 I will find something for them to sponsor for £50.
“It’s to get them involved, to make it more of a community club.
“The days of demanding big money have gone.
“We are starting again from scratch, to move the club on.
“I would rather people were moaning about the football, not the club surviving.”
But Mr Griffin also said the club was looking for stability, adding: “I don’t want people to come in for a one-season approach, I want it to be a longer commitment.”
For more information and to get involved in sponsoring the Poppies, you can call Mr Griffin on 01536 411920 during the daytime or on 07881 827188.