The local newspaper industry is launching its highly acclaimed Local Business Accelerators campaign this week, led by Deborah Meaden of Dragon’s Den.
The Northants Telegraph is launching its competition as part of the scheme to give up-and-coming businesses a chance to win some expert advice and support.
The campaign, supported by the Government and private sector’s Business in You campaign and backed by the Prime Minister David Cameron as well as the Governor of the Bank of England Mervyn King, was launched yesterday.
More than 500 newspapers across the UK are joining forces to deliver a £15m boost to promising young businesses through both free advertising and mentoring.
Businesses between one and five years old can enter LBA for the chance to win a free ad campaign in their local paper plus mentoring support from local business leaders.
The most promising businesses will go forward to the national stage of the competition to win a year’s mentoring from Deborah Meaden and a local advertising campaign devised by a top London creative ad agency.
LBA national ambassador Deborah Meaden said: “With last year’s LBA having demonstrated the unique power of local and regional press to provide a meaningful boost to promising young businesses, I am delighted to be supporting the initiative once again.
“The campaign provided tangible examples of the real contribution that local newspapers can provide to young businesses across many different sectors, accelerating their development.”